About

In a world where eagles soar and frybread reigns supreme, we’ve got the threads that turn “rez life” into “rez laughs.” Pull up a chair—or better yet, a lawn chair from the powwow grounds—and let’s share a chuckle over the inside jokes that make our spirits dance.

We’re more than just a t-shirt shop; we’re the digital trading post for Native American humor that’s as sharp as an arrowhead and as subtle as a coyote’s grin. Catering exclusively to the Native community, we craft apparel and accessories that capture the satirical essence of daily life—from the eternal quest for the perfect bingo dauber to the art of surviving family gatherings with a straight face. Our designs forge connections through shared experiences, blending tradition with tongue-in-cheek commentary to keep the laughter flowing and the culture thriving. Whether you’re repping your tribe or roasting the rez stereotypes, we’re here to outfit your world with pride, one witty tee at a time.

Family, friends, and community are the heartbeat of our story—small businesses and minority voices like ours weave the threads of laughter and resilience, stitching together a legacy that’s uniquely ours.

The Philosophy

At the core of our brand beats a rhythm as old as the drum circles that echo across the rez: humor is our medicine, our rebellion, and our glue. We believe in poking fun at everything—especially when the world gets heavy. Growing up in hard times, where the struggle was as familiar as frybread at a family gathering, we learned that a good laugh could outshine any shadow. From dodging potholes on the rez roads to navigating the chaos of life’s curveballs, we’ve honed the art of turning hardship into hilarity. Our apparel and accessories are born from this cadence—a vibrant, unapologetic celebration of Native American wit that flips the script on adversity. Each t-shirt, each cap, each sticker is a badge of resilience, designed to spark a chuckle, ignite a memory, or roast a stereotype with the precision of an elder’s side-eye. We don’t just make clothes; we craft wearable stories that honor the hustle, the heart, and the humor of our people, inviting you to wear your spirit loud and proud, no matter how wild the ride.